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Ambassador Program

The Shuford Ambassadors are the top student creatives, problem solvers, and doers in our program. These exceptional students allow the program to be student-run, student-led, and student-managed. The ambassadors are organized like a small company with department heads leading Marketing and Branding, Content Management, Logistics, Programming and Events, and Strategy.

Applications are offered in the spring for the following school year and the selected students represent the Shuford Program across campus, the state, and the country. The collective goals of the ambassador teams are to foster growth, sustain student excitement, and create community among their peers and our alumni.

Current Ambassadors

My name is Reynolds Craver and I am from Winston Salem, NC.  I am majoring in Business Administration and minoring in Public Policy and Entrepreneurship.  Since joining the E-minor, I have been an editor for The Shuford Times Newsletter and a participant in both the Shuford Ambassadors Program and Silicon Valley Maymester Course.  I have thoroughly enjoyed being a part of the Shuford Program, as it has provided me with many opportunities for personal and professional growth.


Hi, my name is Jacob Katz. I’m a military child and have lived in California, Florida, and Madrid, Spain. My freshman year at UNC, I started a residential painting business and produced over $500,000 until I decided to stop in my Junior year. As the pandemic approached, I saw many soccer clubs struggle with attendance so in response I started a company called Sports Simulations. We host FIFA Tournaments for soccer clubs that aren’t able to play due to the virus. We’ve since evolved to offer tournaments for casual players in a multitude of games such as Madden, Warzone, Apex, and Rocket League. Ultimately my goal is to combine my passions of sports and entrepreneurship to start a sports agency. Through the Shuford Ambassadors program, I learned advanced entrepreneurial skills and connected with many influential people that have become valuable mentors.


Hello, My name is Brandon and at the age of 14, I took my passion for entrepreneurship and started my first business. See I knew college was right around the corner, and with no college savings, I was determined to use my small business breeding snakes to pay for it. With a rudimentary business plan, and locations I could sell. Since then I started a dropshipping company that did 3k a month in revenue and was growing quickly. A company where I imported products from Chinese manufacturers that generated 100k in revenue. Now with the help of my mentors at the Shuford Program, I am working on a SaSS company to help restaurants increase order size and brand royalty.



Hi, my name is Ashton Vermillion am a senior from Durham, NC, majoring in Ad/PR and minoring in Entrepreneurship. I have gained advertising, social media and sales experience from a summer internship I held for a travel startup company known as Guiddoo World in Shanghai, China, and a current part-time job at LeighDeux, a dormitory company based in Charlotte, NC. I have served as a Shuford Ambassador, Study Abroad Ambassador, and Marketing Chair for Kenan Flagler’s Family Business Club. After graduation, I will be working at Oracle as a Business Development Consultant in Austin, Texas, where she will pursue a career in software sales. Through being a part of the E-minor, I had the opportunity to go on the Shuford Away Program in Shanghai, China, and be c-lead of the Shuford Ambassador which has given me irreplaceable life experiences, networking skills, and incredible mentors that I will continue to utilize in the future.


Hi! My name is Lindsey Allison. I am a senior Business Administration and Entrepreneurship minor student from Mooresville, NC. Since joining the entrepreneurship minor, I spent a summer studying abroad at the London School of Economics where I took a course on social entrepreneurship. Through this course, I learned the importance of using entrepreneurship as a means to drive change and develop sustainable practices in developing countries. Outside of the e-minor, I was a Teacher Assistant for a Business Planning and Entrepreneurship course offered through the business school. After graduation, I will move to Charlotte, NC to pursue a career as a Digital Marketing Analyst at Red Ventures.




Innovation Scholars

The Carolina Innovation Scholarship Program helps launch the careers of incoming student scholars who are ready to start new ventures or solve an issue they are passionate about, providing them with resources and skills to turn their ideas into reality.

Scholars receive guaranteed acceptance into the Shuford Program in Entrepreneurship and receive guidance with placement into internships. The coveted Innovation Scholarship Award covers the full cost of tuition, fees, room, and board at the University of North Carolina at Chapel Hill over a four-year period.