Our Team
Education
- B.A. in Economics, UNC-Chapel Hill
- Master of Business Administration, UNC-Chapel Hill
Who Are You When No One Is Watching?
An extremely curious soul who is passionate about real estate investing and renovations. I also love inspiring young people and helping them develop confidence.
Elevator Pitch
Bernard Bell is currently the Executive Director of the Shuford Program in Entrepreneurship at the University of NC at Chapel Hill. He has spent the majority of his career as both a Corporate Sales and Marketing Executive and an Entrepreneur, and most recently, an Academic. Bernard also serves as a Professor of the Practice in the program, teaching almost 200+ plus students annually in his Shuford Capstone Class.
Bernard Bell is also CEO of Urban Media Solutions, a consulting firm that he launched in 2009. In this role, Bell advises founders and start-ups on raising capital, raising culture, product launch and design, digital transformation and e- commerce strategies with an intentional focus on the urban consumer. Bell also works with Corporate CEO’s and Senior Executives on Communication Strategy with an emphasis on Gen Z consumers.
Prior to UNC, Bell was most recently Senior Vice President for Urban One, the largest distributor of radio, television, and digital media urban content in the country. Prior to this C-suite role, Bernard held senior sales and marketing positions at Tribune Media based in Chicago; ICTV based in Palo Alto, CA; Home and Garden TV (HGTV) based in Knoxville and NYC; and Discovery Channel based in Bethesda, MD. He started his sales career at IBM in Winston Salem, NC.
Originally from Greensboro, NC, Bernard holds both a BA and an MBA from UNC Chapel Hill. He is also a member of the Omega Psi Phi Fraternity Incorporated, where he invest his one-on-one time working with young men on professional, corporate and life skills.
Course(s) Taught
- ECON 393 Practicum in Entrepreneurship